Product Branding

Ok during a late night shopping trip to Tesco I stumbled on what has to be the most ridiculously named product to ever hit our shelves.

Following the tradition of cashing in on movie franchise I spotted this gem :

Superman Returns Yoghurt It begs so many questions,

  • how late must it have been in the office for some company Exec to decide on that as the name to go for
  • Why is he returning the yoghurts?
  • Did he get a refund?

I wish I had kept a closer eye on the shops after the film release of Batman Begins.

Anyways enought for now, I need to head to bed after taking my Pirates of the Caribbean: Dead Man’s Chesty Cough Syrup.